1. To demonstrate commitment to the global sustainable development agenda

2. To contribute to the national initiative for sustainable development in the UAE

3. To position the UAE as a leader in Business Excellence and CSR in the region

4. To promote the voluntary adoption of CSR policies and practices among businesses in the      region

5. To showcase examples of best practice CSR activities undertaken by corporate organizations      and public sector enterprises

6. To identify benchmarks and key indicators of sustainable growth

7. To develop a national databank of CSR case studies to boost research into CSR

8. To develop a network for liaison and partnerships with entities that are engaged in CSR      programs at national, regional and global levels